888 Holdings boosts operations with Yggdrasil

888 Holdings has agreed a fresh deal with Yggdrasil Gaming, which will see the online gaming provider become enhanced by a plethora of titles from the content developer.

The suite of Yggdrasil slots are to become available to players across all of the operators core businesses, including 888 Casino, and will see its range of complementary in-game promotional tools (Boost) also become available.

Hila Klein, SVP, Head of Product Technologies at 888, said: “Yggdrasil’s rich content portfolio will be very welcomed aboard the 888 proposition as we continue to offer a market-leading casino experience to players worldwide. The games will complement our recent relaunch of 888casino on our new proprietary platform.”

The global agreement is to set to cover all joint regulated markets, including the UK, Italy, Denmark and Spain, seeing 888 add Yggdrasil’s portfolio of video slots, including recent blockbuster release Vikings go to Hell.

Yggdrasil CEO Fredrik Elmqvist, said: “This is further evidence that our content is in high-demand from operators and we are delighted to have 888 on board.

“We are working tirelessly to ensure this integration is accelerated and 888 customers can enjoy our games as soon as possible.

“888 is a hugely significant name in the industry and we are certain our games will be well received by their players.”

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